Privacy Policy
Our complete policy on how 7l666 collects, stores, and uses your personal information is described in detail here.
Introduction & Overview
7l666 is a trusted online betting and casino platform in Bangladesh. Protecting the personal privacy of our members is one of our highest priorities. This Privacy Policy ("Policy") explains what information we collect when you use the 7l666 platform, why we collect it, how that information is used, and what measures we take to protect your data.
By continuing to use this platform, you are considered to have accepted the terms described in this Policy. If you disagree with any part of this Policy, please contact us or stop using the platform.
This Policy is consistent with relevant data protection principles applicable in Bangladesh, and we are committed to always handling our members' information responsibly.
Data Collection & Processing
1. What types of information we collect
In the process of creating an account and using services on the 7l666 platform, we may collect the following types of information:
- Identity information: Full name, date of birth, national ID number (where applicable).
- Contact information: Mobile number and email address.
- Financial information: Transaction details via bKash, Nagad, Rocket, Upay or bank transfer — however, full payment card numbers are not stored in our system.
- Technical information: IP address, device type, browser information, operating system, and session timestamps on the platform.
- Usage information: Gaming history, betting patterns, session duration, and preferred game categories.
- Communication records: Records of your conversations with our support team via live chat or email.
2. How we collect information
We collect information in the following ways:
- Directly provided information: When you register an account, make a deposit or withdrawal, or contact support.
- Automated collection: Browsing behaviour and session data are collected through cookies, web beacons, and similar technologies.
- Third-party information: Relevant information may be received from payment service providers (such as bKash, Nagad) or identity verification agencies.
3. Purposes for using your information
7l666 uses your information for the following legitimate purposes:
- To create, manage, and secure your account.
- To process deposit and withdrawal transactions.
- To provide effective support through 24/7 live chat and email.
- To prevent fraud, combat money laundering, and maintain platform security.
- To comply with applicable laws and regulations and to verify age (21+).
- To improve service quality, develop new features, and personalise the user experience.
- To keep you informed about promotional offers and updates (based on your consent).
- To promote responsible gaming and provide assistance in cases of problematic behaviour.
4. Disclosure & sharing with third parties
7l666 does not sell your personal information to third parties for commercial purposes. However, information may be shared in the following limited circumstances:
- Payment processors: The minimum information required to complete transactions via bKash, Nagad, Rocket, Upay or bank transfer.
- Identity verification services: For account verification and age confirmation.
- Legal obligations: In response to court orders, lawful requests from government authorities, or requirements under applicable law.
- Security investigations: When cooperating with relevant authorities to prevent fraud, money laundering, or other illegal activities.
- Business successors: In the event of a merger, acquisition, or asset transfer — in such cases you will be notified in advance.
We have strict confidentiality agreements with the third parties with whom information is shared, and they are required to use your information only for the specified purpose.
Cookies, Security & Data Retention
5. Cookies & tracking technologies
The 7l666 platform uses cookies and similar tracking technologies. These are primarily used for the following purposes:
- Essential cookies: To maintain login sessions and ensure the basic functionality of the platform — without these, the platform will not work properly.
- Functional cookies: To remember your preferred language, games, and other settings.
- Analytics cookies: To monitor platform usage and help improve service quality.
- Security cookies: To detect and prevent fraudulent activity.
You can manage cookies through your browser settings. Please note that disabling essential cookies may affect some platform functionality.
6. Data security measures
7l666 applies industry-standard technical and organisational measures to ensure the security of your information:
- SSL encryption: All data transmission on our platform is encrypted using Secure Socket Layer (SSL) technology.
- Data encryption: Stored sensitive information is protected by strong encryption algorithms.
- Access controls: Only authorised staff can access your information, and only to the extent necessary.
- Regular security assessments: Our systems undergo regular security testing.
- Firewall & IDS: Advanced firewalls and intrusion detection systems are in place.
- Staff training: Our staff receive regular training on data protection.
However, no digital platform can guarantee complete security. We therefore ask you to keep your password confidential and to notify us immediately if you notice any suspicious activity.
7. Data retention period
7l666 retains your personal information for as long as:
- Your account is active and it is needed to provide the service.
- It is required to meet legal obligations — for example, financial transaction records must be retained for a specified number of years under applicable law.
- It is needed for fraud investigations or to resolve legal disputes.
Information that is no longer needed after an account is closed is securely deleted or anonymised. If you request deletion of your data, information not subject to legal obligations will be deleted as promptly as possible.
Your Rights & Other Provisions
8. Your rights regarding your information
As a member of 7l666, you have the following rights:
- Right of access: You may request to know what information we hold about you.
- Right to rectification: You may request correction of any inaccuracies in your information.
- Right to erasure: You may request deletion of your information beyond what is required by legal obligations.
- Right to object to processing: You may object to the processing of your information for specific purposes.
- Right to portability: You may request a copy of your information in a structured format.
- Right to withdraw consent: You may withdraw consent for processing that is based on your consent.
To exercise these rights, please contact our support team. We will respond to your request within a reasonable time.
9. Protection of minors
7l666 is for users aged 21 and above only. We do not intentionally collect any personal information from minors. Age verification at registration is mandatory.
If we become aware that a minor's information has entered our system, we will immediately close that account and delete the relevant data. If you believe a minor is using our platform, please notify our support team.
10. Policy changes & updates
7l666 reserves the right to update this Privacy Policy from time to time. In the event of any significant changes, we will:
- Post a prominent notice on the website.
- Send a notification to your registered email or mobile number (where applicable).
- Clearly state the effective date of the new policy.
Continued use of the platform after any changes will be considered as your acceptance of the new policy. We therefore recommend that you review this Policy regularly.
11. International data transfers
7l666's servers and data storage services may be located in various countries. If your information is transferred across international borders, we ensure that such transfers are completed with appropriate safeguards. The receiving parties are committed to providing protection equivalent to our privacy standards.
12. Responsible gaming & use of data
7l666 places the highest importance on responsible gaming. We monitor your gaming behaviour in order to identify problematic patterns. Information collected for this purpose is used solely for your protection — never for marketing or sharing with third parties.
If you wish to set gaming limits for yourself or temporarily suspend your account, please contact our support team. To learn more about responsible gaming, visit our Responsible Gaming page.
Contact Us
If you have any questions about this Privacy Policy, wish to exercise your data rights, or have any concerns, our support team is always here for you.
Get instant support in both Bengali and English. Our support team is available seven days a week, 24 hours a day.
For any privacy-related requests and questions, write to us at: [email protected]
13. Applicable law & dispute resolution
This Privacy Policy is governed by the laws applicable in Bangladesh. Any disputes arising from this Policy will first be addressed through negotiation. 7l666 is committed to treating its members fairly and transparently at all times.
If any part of this Policy is found to be invalid or unenforceable for any reason, the remaining provisions of the Policy will remain in full effect.
Visit our other policy pages: Terms & Conditions Responsible Gaming FAQ